BY NOSIPHO MABUZA
MBABANE – In the vibrant heart of Mbabane, Sydney Dlamini, known as Smurfink Tattoos, is transforming the narrative of body art, combining creativity with a peaceful approach to storytelling through tattoos.
Dlamini, a soft-spoken and introverted artist in his early 30s, reflects a unique persona that contrasts with the typical image of a tattoo artist. Raised in Dalriach East and educated at St. Mark’s Primary and Ka Schiele High School, his path to success was unconventional. After working at a bolts and nuts company from 2014 to 2019 while studying computers, he discovered tattooing as a means of personal expression. He shares, “Talking wasn’t really my thing, but drawing gave me peace. It helped me express what I couldn’t say.”
What began as a side hustle has blossomed into a full-fledged passion for him. Despite the societal stigma surrounding tattoos during his early days, he remained focused on his love for the art form. Today, he observes a significant change in public perception, with more individuals appreciating the profound meanings behind body art.
At Smurfink Tattoos, Dlamini emphasizes the importance of intention in tattoo selection. Clients are encouraged to select designs that resonate with their personal life experiences rather than simply following trends. He notes, “We mostly do floral and memorial tattoos, but every story is different. That’s what makes the job exciting.”
One of his most memorable pieces was a rose, representing his journey, while another—a portrait symbolizing a client’s surrender—highlights the emotional depth tattoos can convey. “Tattoos are therapeutic,” he states. “It’s the kind of pain that heals.”
Safety and hygiene are paramount in his practice. Each session employs sterile needles, surgical gloves, and disposable materials, all within a well-ventilated environment. He believes that “trust” is essential, allowing clients to verify the cleanliness and newness of equipment.
Despite the rewards, the journey has its challenges. The tattoo industry is often perceived as a luxury, and many visitors to his studio are merely window-shopping. Additionally, sharing studio space has posed cleanliness challenges, spurring Sydney to dream bigger.
His vision is to create a tattoo empire—a “tattoo mall”—that encompasses local brands, jewellery, massage therapy, and even his own clothing line, creating a fun and creative space akin to a spa for ink.
Looking ahead, Dlamini envisions a future where tattoo artists receive the same recognition as musicians and painters. He advocates for tattoo festivals and conventions that provide spaces for artists to learn, grow, and be celebrated.
His advice for those considering a tattoo is straightforward yet impactful: “Know your ‘why.’ Don’t just chase trends or prices. Tattoos are permanent, so invest in quality and do your research.”
From a quiet boy in Mbabane to a rising star in Eswatini’s tattoo scene, Sydney Dlamini is demonstrating that self-expression can be achieved through steady hands, an open heart, and ink that tell a personal truth.
