YOUR BRAND NAME IS YOUR ASSET: DR. DLUDLU EXPLAINS THE POWER OF TRADEMARK PROTECTION
BY NELIWE NGUBANE MBABANE – A business name is more than a collection of letters; it carries a company’s identity, reputation and value. However, without proper legal protection, that identity can be vulnerable to imitation, leaving businesses exposed to copycats and online impersonation. This is the message shared by Dr Celucolo Dludlu in the first […]
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