By Thandiwe Matsenjwa
MBABANE – A 20-year-old woman from Pigg’s Peak has defied odds to make a significant mark in the youth entrepreneurial sector through selling kitchenware.
Nolichwa Dladla’s inspirational journey started with a dream to be her own boss.
Starting from scratch and nestled in the grounds of Pigg’s Peak, she revealed that she has built a business that stands as a testament to her determination and vision for success. Inspite of the hustle and bustle of the business world, Nolichwa has carved out a unique niche for herself, capturing the attention of local customers earning recognition for her ambition.
Born out of a passion for quality kitchenware, Nolichwa’s venture has blossomed into a thriving enterprise, attracting customers with an eye for elegance and utility. Her journey from an aspiring entrepreneur to a successful business owner is an inspiring tale of resilience and innovation.
In an exclusive interview, Dladla shared her insights into the challenges and triumphs of her entrepreneurial journey. From sourcing high-quality products to establishing a loyal customer base, she has navigated the complexities of the business world with grace and determination. With a keen focus on customer satisfaction, she has employed good marketing strategies to showcase her unique range of cutlery and dishes.
Through social media platforms like Facebook and Instagram and local events, she has effectively connected with her target audience, demonstrating a knack for understanding consumer preferences and trends. Beyond the day-to-day operations, Nolichwa has also emphasized the importance of financial awareness in sustaining her business. Budgeting, pricing strategies, and expense management have been pivotal in ensuring the growth and stability of her enterprise.
Looking ahead, she envisions further expansion and diversification of her product line, aiming to tap into new markets and broaden her entrepreneurial footprint. Her story serves as a beacon of inspiration for aspiring young entrepreneurs, illustrating the power of passion, perseverance, and a relentless pursuit of one’s dreams and that indeed, ‘age is just a number’.
In a world where entrepreneurship knows no age limits, Nolichwa’s success stands as a testament to the potential and promise of young business leaders. She then urged young Emaswati to follow their dreams and start those business because it is possible. Potential supporters can visit her store situated at Pigg’s Peak New Mall or simply call or WhatsApp 76303415. Her journey from a small-scale start-up to a burgeoning enterprise exemplifies the spirit of innovation and enterprise, inspiring others to turn their aspirations into reality.
