By Francis Mhazo
MBABANE – In a historic milestone, Eswatini Positive News (EPN) has shattered records, reaching 4.6 million views in just 28 days—a remarkable 54.9% growth from the previous period.
This achievement further cements EPN’s status as Eswatini’s leading digital media platform, offering unparalleled visibility for businesses, stakeholders, and advertisers.
Adding to this triumph, EPN continues to dominate Google statistics with the highest mentions of Eswatini, as verified by Buzz Sumo. This recognition highlights the publication’s strong online presence and its global impact in promoting the Kingdom of Eswatini.
Unmatched Engagement and Audience Growth
With a massive 80.9% surge in interactions, totaling 64 086 engagements, EPN has proven its ability to captivate audiences and drive digital conversations. These engagements—spanning comments, shares, and likes—make it an ideal space for advertisers seeking measurable impact and strong audience engagement.
EPN’s total follower count now stands at 55 745, reflecting an 8% increase in just one month. The publication attracts a diverse and influential audience, with 52% men and 48% women, predominantly aged 25-34 (33.7%) and 35-44 (25.4%)—key demographics for brands looking to engage active consumers.
A Strategic Advertising Partner for Businesses
EPN’s dominance in Eswatini’s digital space makes it the perfect advertising and marketing partner. With 68.8% of its audience based in Eswatini, 23.4% in South Africa, and additional reach in Botswana and Zambia, EPN provides a regional platform for brands looking to expand their influence.
Notably, video content is driving EPN’s growth, accounting for a staggering 85% of all new follows. This insight presents huge opportunities for brands to maximize their reach through video-based advertising and sponsored content collaborations.
The Ultimate Platform for Stakeholders & Advertisers
For businesses, government agencies, and organizations looking to enhance their digital presence, Eswatini Positive News offers an unmatched platform with record-breaking visibility and engagement.
Advertise with EPN Today!
Join the movement of positive storytelling and impactful brand positioning. Leverage Eswatini’s leading digital news platform to amplify your brand and reach millions. Contact EPN now and elevate your business to new heights!
