BY SIPHOSETHU MABUZA
MANZINI – A TikTok preview that attracted more than 75 000 views in two days has turned into one of the biggest milestones in the career of Snapking an emerging Eswatini artist, culminating in the release of Amandla, a collaboration with Frans CEO SA and Princess Makhathini.
The artist said the song was initially intended to be a solo comeback single after a period away from releasing music. However, the project took a different direction after a short teaser posted on TikTok generated thousands of views and sparked calls from fans to feature Frans CEO on the track.
According to the Snapking, the collaboration came together naturally after listeners repeatedly suggested the feature, leading to the final version of the song that also includes Princess Makhathini, who contributed the chorus and introduction.
Beyond the collaboration, Amandla, which means “strength” and “power”, carries a message of resilience and faith. The artist said the song encourages listeners not to give up during difficult times but to seek strength from God to overcome life’s challenges.
Working alongside Frans CEO also proved to be a learning experience. The artist said the sessions provided valuable lessons about patience, professionalism and the importance of remaining committed to long-term goals in the music industry.
The collaboration also marked a turning point creatively, shifting the focus from simply recording music to understanding the broader aspects of building a career. The artist said working with Frans CEO introduced new perspectives on branding, music promotion and planning releases, while also boosting confidence in the studio and encouraging greater openness to collaboration.
The response to Amandla has further strengthened that momentum. The artist said fans have embraced the single, with streaming figures continuing to grow since its release. Building on that reception, another collaboration with Frans CEO is already in development, with the pair expected to explore a 3-Step sound on their next project.
As Eswatini’s music industry continues to produce collaborative projects, Amandla stands as another example of how social media engagement is increasingly shaping creative decisions and connecting emerging artists with wider audiences.
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(Courtesy Pic)
