By Mbono Mdluli
MANZINI – A wave of inspiration is set to sweep through Eswatini this July as globally acclaimed business strategist Vusi Thembekwayo headlines the highly anticipated Unlock Summit.
Scheduled for July 9, 2025, at the Mavuso Trade and Exhibition Centre, the event promises to be a game-changer for entrepreneurs, professionals, and change-makers in the kingdom.

The announcement was made on May 22 by Thamsanqa ‘KrTC’ Sibandze, a Transformation Catalyst for The K3y Eswatini—the visionary force behind the summit.
Unlocking Potential, One Voice at a Time
Under the empowering theme “Unlock Self. Unlock Others. Unlock Change,” the summit seeks to ignite personal growth, spark entrepreneurial energy, and equip Eswatini to thrive in an ever-evolving world. Over 2,500 participants are expected to engage in thought-provoking conversations about leadership, innovation, and community transformation.

A Powerhouse of Perspective
Known for his commanding presence and powerful insights, Thembekwayo is expected to deliver a keynote that will challenge and inspire. Drawing from his own journey of brand transformation and impact-driven leadership, he aims to motivate attendees to believe in their potential—not just for personal growth, but for uplifting communities across Africa.
Accessible for All
To ensure inclusivity, the Unlock Summit offers tiered ticket options:
- General Access (E350): Entry to all main sessions and panels.
- Gold (E1,000): Premium seating and a branded gift pack.
- Platinum (E2,500): Limited to 50 guests, includes a meet-and-greet with Vusi, his book “The Magna Carta of Exponentiality,” luxury seating, and an exclusive gift pack.

Tickets are available at www.howler.co.za/unlocksummit.
Power in Partnerships
The summit is hosted in collaboration with A Peculiar People, the team behind the successful Made in Eswatini Consumer Fair. Chairman Melusi ‘Zox’ Dlamini believes the summit will open doors to new possibilities and strengthen connections that nurture local talent and bold ideas.
A Rallying Cry to Dreamers
Dlamini invites youth, creatives, entrepreneurs, and even skeptics to bring their dreams, doubts, and drive. “This is more than a summit,” he said. “It’s a movement to unlock the future of Africa, one dream at a time.”




