BY GCWALISILE MHLABANE
MBABANE– Eswatini’s creative powerhouse, True Classic, has officially signed a contract to work in partnership with Orchard Insurance Company as brand ambassadors.
The group composed of M Nation, Cool Drop, DJ Citie, and Histo—is renowned for their energetic performances and unique sound, but they are now stepping into a new phase where their influence extends into the realm of financial responsibility.
For the quartet, this partnership is a statement of maturity. It signals a shift from being strictly creative voices to becoming advocates for important life decisions. “This partnership means growth, alignment, and evolution for us as a brand,” the group stated. “Working with Orchard Insurance represents a step into a more purpose-driven space where influence meets responsibility. As True Classic, we’ve always focused on building more than just a name—we’ve focused on building a legacy.”
By aligning with a company that prioritizes protection and long-term planning, True Classic is reinforcing its mission to build a legacy that stands the test of time. For M Nation, Cool Drop, DJ Citie, and Histo, being associated with a trusted insurance provider proves that they are thinking long-term about sustainability, not just temporary success. They feel honored and inspired by this recognition, noting that “partnerships like this don’t happen by accident; they’re built on trust, credibility, and shared vision.”
One of the primary goals of this partnership is to make insurance more accessible and less intimidating for the youth and creative entrepreneurs. True Classic intends to simplify complex financial concepts, making them relatable to those who have conventionally lacked access to such products. “Peace of mind is something everyone deserves, but not everyone understands how to achieve,” the group noted. “We see our role as bridging that gap, helping translate important financial concepts into relatable, practical discussions that empower people to take action.”
Orchard Insurance, known for its people-first approach and the tagline “Sekela lekuligugu kuwe” (Support for what is precious to you), has been praised by the group for its commitment to transparency and financial inclusion. True Classic feels a deep sense of responsibility in this new role, knowing their supporters take their endorsements seriously. They aim to shift the mindset within the community, encouraging young professionals and families to start planning their futures earlier.
“Success isn’t only about what you achieve today; it’s about what you preserve for tomorrow,” True Classic shared. “We want to see measurable change—more young families insured, more entrepreneurs protected, and more individuals confident about their financial stability.” They believe that if they can inspire even one person to protect their “hustle” or secure their loved ones’ futures, they have added real, tangible value to their lives.
The group concluded by expressing deep gratitude to the fans who have supported them from day one. “This milestone belongs to everyone who believed in us. Your belief gave us credibility, your support gave us confidence, and your consistency gave us growth. As we step into this new chapter with Orchard Insurance, we carry our supporters with us, promising to continue representing you and making you proud.”
#EPN #TrueClassic #OrchardInsurance #BrandAmbassadors #MNation #CoolDrop #DJCitie #Histo #FinancialInclusion #LegacyBuilding #SekelaLekuliguguKuwe #EswatiniBusiness
(Courtesy Pic)
