BY MBONO MDLULI
EZULWINI – The United Kingdom reaffirmed its commitment to supporting Eswatini’s trade and investment growth during the Eswatini–UK Business Forum held on 28 January 2026 at the Royal Villas in Ezulwini.
British High Commissioner Colin Wells emphasised the importance of expanding Eswatini’s exports to the UK market and creating opportunities for small and medium enterprises.
Encouraging Eswatini Businesses to Export
High Commissioner Wells opened his address by recognising the presence of Minister of Commerce, Industry and Trade, Manqoba Khumalo, EIPA CEO Sibani Mngomezulu, members of the media, and other distinguished guests. He highlighted the need for Eswatini businesses to fully exploit the UK market, noting that even small-scale exports can generate employment and contribute to economic growth.
“I asked the audience to raise their hands if they are already exporting to the United Kingdom,” Wells said. “I anticipated only a few hands would go up. My message is simple: expand and reach more customers. Other businesses can draw inspiration and join you in this journey.”
UK’s Commitment to Economic Growth
Wells explained that the UK’s interest in Eswatini exports is tied to economic growth, both locally and globally. “Expanding your company’s exports into the UK market allows you to grow, employ more Emaswati, and strengthen the national economy,” he said. He emphasised that the United Kingdom wants a strong, economically vibrant Eswatini, underscoring the mutual benefits of trade partnerships.
Celebrating Trade Agreements and Opportunities
The High Commissioner highlighted the fifth anniversary of the SACU–UK Economic Partnership Agreement (EPA), describing it as a “vehicle” to facilitate Eswatini’s entry into the UK market with minimal tariffs. He noted that the agreement creates a predictable framework for trading between the two nations and allows companies to expand with confidence.
“More than the EPA itself, it is the UK’s vibrant and highly investable economy and our shared historical bonds that should give you confidence to explore this market,” Wells said. He encouraged Eswatini businesses to feel at home in the UK market and to leverage the agreement to grow exports successfully.
Supporting Small and Medium Enterprises
High Commissioner Wells also announced plans for a smaller, informal briefing later in the afternoon for very small enterprises interested in exporting. He highlighted the importance of providing guidance on tariff arrangements, rules of origin, and other practical trade matters to ensure that even small businesses can participate in the UK market.
He praised the efforts of EIPA and the British High Commission staff, particularly Teetee Zwane, for their role in organising the forum and creating a platform for dialogue, networking, and market expansion.
A Bright Future for Eswatini–UK Trade
The forum serves as a reminder of the longstanding partnership between Eswatini and the UK, which has grown beyond diplomacy to include trade, investment, and economic development. Wells urged Eswatini businesses to take advantage of this historic relationship, transform dialogue into action, and expand their reach into global markets.
“This is a moment for Eswatini companies to seize opportunities, increase exports, and create jobs for Emaswati,” he concluded. “Even small steps today can lead to substantial economic impact tomorrow.”
